
Open to artists in all creative fields, the Artist as an Entrepreneur Institute’s (AEI) lectures, panels and interactive workshops are led by South Florida’s top-ranking arts practitioners and industry professionals. From boosting business practices to strengthening sales, AEI has it covered – freeing you up to focus on your art.
June 22, the seminar’s final Saturday, features a Business Plan Clinic and Workshop to guide attendees through the creation of a simple business plan – a vital tool for both artists and arts-based business owners. Learn how to pitch to and work with lenders for financial support. Conducted by the Florida Small Business Development Center, the clinic invites attendees to submit business plans before June 22 for inclusion in the clinic’s review. Attendees will also have an opportunity to network with AEI alumni.
REGISTRATION
Seating is limited. The $100 registration fee includes light refreshments, free parking and an AEI course book. The course book contains worksheets, presentations, exercises and pre-session readings. Artists residing in any county are invited and welcome to attend.
Courses
Tools for artists to launch and grow their careers in today’s marketplace
SATURDAY, JUNE 1 9 AM – 6 PM
Understanding Your Current State
Exploring Priorities
Creating a Business / Action Plan
Defining the Product or Service
Pricing and Practice
Choosing a Business Structure
SATURDAY, JUNE 8 9 AM – 6 PM
Protecting Your Rights
Building a Marketing Plan
Understanding Consumers and Researching Markets
Building a Communications Strategy
Civic Engagement
SATURDAY, JUNE 15 9 AM – 6 PM
Making the Sale
Distribution Outlets
Raising Capital and Resources
Operational Accounting and Finance
Paying Taxes
Revisiting the Business / Action Plan
From the Trenches: Stories of Successful ‘Artrepreneurs’
SATURDAY, JUNE 22 9 AM – 2 PM
Working Effectively with Lenders
Developing a Brand
Business Plan Clinic and Workshop
Group Conversation, Wrap-up, Evaluation & Next Steps
Registration & Information
Register online at the
Broward County Cultural Division's Eventbrite page
or contact James Shermer at
954-357-7502 | jshermer@broward.org
Past Workshops
ArtsChat with Pierre Pepin, PHD
Thursday, November 29 | 6pm

A must-attend lecture for experimental artists, photographers and enthusiasts.
Thursday, November 29 | 6pm – 8pm
Admission is free | Complementary wine will be served after lecture.
for educators in visual and media arts in Quebec and abroad.
His latest scientific approaches to art and technology now have
merged to sculpt and paint with light. Color is multiplied
spontaneously and seized by photography or video with other
technical media: design, collage, movement, performance,
installation and technology.
ArtServe, 1350 E. Sunrise Blvd., Fort Lauderdale, FL 33304
Space is limited. Reservations suggested.